Your next client has already looked you up. This is the complete system that decides what happens next: a profile that sells before you speak, content in your voice, daily networking that opens real conversations, and a path that turns them into consultations.
Every general counsel, founder and referring colleague you want to reach is on LinkedIn, quietly watching. When the moment comes to hire a lawyer, they do not call the best lawyer they have never heard of. They call the one who has been visibly competent in their feed for months.
A polished profile alone does not produce that. Visibility without conversation produces admirers, not clients. And outreach without authority produces silence. The results come from running all of it together, as one system, week after week.
That is the service: we build the asset, then we operate it in your name.
We define who you serve, with what, and why you: the choice that makes every later post and every conversation easier. Built on our positioning strategy work.
Complete LinkedIn profile optimization for lawyers: headline, banner, about, featured and experience, rewritten so a nervous decision-maker trusts you in ten seconds.
Stories, client-question answers and clear positions, drafted for you and published on a rhythm you never have to think about. The engine behind our content marketing for law firms.
A curated database of ideal clients and referrers, warmed up through comments and natural openers. Conversations, never cold pitches. See networking on LinkedIn.
Profile visits, conversations and booked consultations tracked monthly, so the system is judged on clients, not likes. The full path is our client acquisition system.
Most lawyer profiles read like a CV filed in a drawer: titles, institutions, memberships. LinkedIn profile optimization for lawyers and legal professionals means rewriting every section for the person deciding whether to contact you.
Not your job title. Who you help, with what, stated plainly, with a banner that looks designed rather than default.
First person, client language, one clear story of who comes to you and what changes when they do.
Case results, guides and articles pinned where a visitor cannot miss them, so trust arrives before the first message.
Each role rewritten from responsibilities into results, because clients hire outcomes, not job descriptions.
A living list of your ideal clients, referrers and peers, built from your market, not bought. Quality of list decides quality of pipeline.
We warm relationships the way you would at a good conference: useful comments, genuine congratulations, a reason to talk. Nobody ever receives a pitch template in your name.
Fifteen minutes a day, every working day, run for you. Consistency is the entire trick, and it is exactly what a busy practice cannot sustain alone.
Visibility is a means. The measure of this service is what reaches your calendar: qualified conversations that become consultations, and consultations that become clients. We review the numbers with you every month, in plain terms.
We operate the whole system in your name: profile, content, daily networking and monthly reporting. Your involvement is about thirty minutes a week of approvals and intelligence.
Prefer to own it in-house? Our Web DesignLinkedIn training for lawyers, online or in person, installs the same method in your team, with 98% satisfaction to date.
After a referral, 74% of legal clients research the firm online before getting in touch (Scorpion, 2025). For business clients, your LinkedIn profile is usually the first thing they find.
Your name is the brand. A profile, content and network that work every day turn your reputation into enquiries, even in the weeks you are buried in a matter.
From one partner to a whole team: done for you, or taught to your people through our LinkedIn training.
Consumer practices where clients search in an emergency are better served by a strong website and local search.
We open conversations one person at a time, in your voice. Mass messaging damages a lawyer’s reputation faster than it builds a pipeline.
Your profile and posts speak in your name. They need your eyes for a few minutes a week; without that, nobody should publish for you.
| Doing it yourself | Freelancer or assistant | Generalist social media agency | MEC Digital | |
|---|---|---|---|---|
| Profile written as a pitch for clients | Rarely | Sometimes | Sometimes | Yes, from your positioning |
| Content on your expertise, in your voice | When you have time | Generic | Generic | 8–12 posts a month, from interviews |
| Daily networking with decision-makers | Rarely | Automated templates | Rarely | Yes, natural conversations |
| Knows bar rules and confidentiality | Yes | No | No | Yes, founded by a former Cuatrecasas lawyer |
| What gets reported | Nothing | Activity | Likes and followers | Conversations, meetings, mandates |
| Languages | Yours | Usually one | One or two | EN · FR · ES · CA |
| Price known before the first call | Your hours | Varies | Rarely | €1,490 a month, done for you |
Headline and banner that say who you help, an about section written like a person rather than a CV, featured proof a visitor cannot miss, and experience rewritten into outcomes. It is the foundation every other result is built on.
Profile visits and conversations usually move within weeks. Most clients see real traction within 30 to 60 days, and the results compound from there, because visibility and relationships accumulate.
About thirty minutes a week in the done-for-you format: you approve content and flag priorities, we run everything else in your name, including the daily networking.
Especially well. LinkedIn rewards the visible specialist, not the biggest marketing budget. A clearly positioned solo lawyer regularly out-earns attention against firms ten times the size.
No. We build a curated database of your ideal clients and referrers, warm relationships through useful comments and natural openers, and never send a pitch template. Conversations, not campaigns.
Yes. Everything we operate can be taught: the same positioning, profile, content and networking method, delivered as training online or in person.
The complete done-for-you system, profile, 8 to 12 posts a month, daily networking and a monthly SEO article, is the Digital Executive package at €1,490 per month, after the Digital Foundations pack at €490 one-time. If you prefer to run it yourself, LinkedIn training for you or your team is quoted per programme.
Yes, for lawyers whose clients are businesses. 78% of law firms already use LinkedIn, according to the ABA’s 2024 Legal Technology Survey Report (March 2025), so presence alone no longer makes a difference. What works is a positioned profile, useful content and real conversations, which is exactly what most firms do not have the time to run.
Send us your LinkedIn URL. We will tell you plainly what it says today, and what it could be saying in 90 days.
Talk to an expert →Digital marketing counsel for lawyers and law firms. Barcelona, working worldwide.